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On July 2nd, Lamett China officially announced its collaboration with none other than Xiao Zhan, one of China’s most beloved celebrities.
At Lamett Europe, it’s always fascinating to follow what our colleagues in China are up to — and this time, they’ve made quite a splash.
On July 2nd, Lamett China officially announced its first global brand ambassador Xiao Zhan, the actor and singer. This move not only marks that Lamett China's strategic upgrade in the Chinese market has entered a new stage, but also makes a commitment to global users. As the global pioneer of the SPC category, Lamett China will join hands with the globally influential brand ambassador Xiao Zhan to revolutionize the standards of whole-house decoration with technological strength and jointly safeguard the health and safety of hundreds of millions of families in China.
Xiao Zhan's sunny and healthy public image and his positive attitude towards practicing a healthy lifestyle deeply resonate with the core concept of "health and safety" of Lamett China, highly consistent with Lamett China's mission of safeguarding home health and he is the most vivid interpreter of the brand's philosophy. His endorsement of Lamett China will inject new vitality into the brand and enhance its global popularity.
